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It has been 10 years since the 3 Idiots movie was released. It is regarded as one of the best films ever made and also became a cult classic among movie enthusiasts. The story revolves around three friends living in a college town and dealing with their growing pains. Their hard work pays off eventually as they find success, but it takes an emotional toll on them as well. India’s submission for Best Foreign Film at the Oscars in 2010, 3 Idiots was also India’s official Oscar entry for 2011 and 2013 films as well as 2009 Academy Award winner for Best Picture Editing. The movie is currently the highest grossing Bollywood film of all time in India. The film was the highest earning Hindi film from 2010 to 2012 and also a top 20 international film for worldwide box office gross earnings. Poniro Films is a company founded by Pavan Choudary, a former MTV producer and director who has been involved in various short films and music videos. He has produced documentaries on various personal issues such as Gunga Har Har Har, India's first female serial killer Haider Ali Meer, India's first musical graffiti artist Ashok Karkera and many other films on social issues. Poniro Films is an Indian studio that has been working on documentary films for several years now. Pavan’s production company is most famous for being the one that produced the super hit movie 3 Idiots in 2009. 3 Idiots was a film which had a huge impact on not just the Indian movie industry but also on the global movie market. It became India's most watched film in 2009 and also globally became a top 20 worldwide box office grossing film of all time. 3 Idiots achieved many awards from prestigious Indian organizations such as Filmfare Awards, National Film Awards, Zee Cine Awards and IIFA Awards, among others. In fact, it even won an Oscar in 2012 for Best Achievement in Music Written for Motion Pictures, Original Song category. Since 3 Idiots was such a huge success, Pavan decided to continue to work on film related projects and started a film production and distribution company called OML. OML Entertainment Pvt. Ltd. (previously known as Only Much Louder) is India’s first independent live music venture started by Pavan Choudary, an IIT Bombay graduate who was previously associated with MTV India as a producer, director and production head. He conceptualized the idea of the concert series back at IIT campus when he began hosting concerts in his college premises with Indian underground bands like Stoned Raiders, Persian Claws etc. He became friends with SRK when he was working for MTV India and SRK told him that he wanted to host his own concert. Pavan then created the entire event around the idea of the Olympics. He had an idea of bringing in various other Bollywood stars under one platform, so he created the concept for KBC. OML Entertainment also supports independent artists by means of funding, publicity and promotions. Pavan’s OML Entertainment has produced several short films, features and documentaries over the years & has also produced 3 Idiots along with Farhan Akhtar’s Excel Entertainment, following it by producing Bhaag Milkha Bhaag in 2013.http://www.hindustantimes. cfa1e77820
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